How Digitag PH Can Solve Your Digital Marketing Challenges in 5 Steps
I've been wrestling with digital marketing challenges for over a decade now, and let me tell you - sometimes it feels like trying to pin The Undertaker during his prime. Just when you think you've got a winning strategy, the landscape shifts and you're back to square one. That's why when I discovered Digitag PH's systematic approach, it reminded me of something fascinating from the world of WWE games. Those custom wrestlers we create in games like WWE 2K25 don't just appear magically - they come from what CM Punk might call "the best in the world" creation suite, and there's a powerful marketing lesson hidden in that virtual ring.
The beauty of WWE's creation suite lies in its remarkable depth and flexibility. I spent about three hours last weekend exploring this year's version, and the experience was eye-opening. With virtually countless options that purposely lean into digital cosplay, the system understands that fans want to bring famous faces into the ring. Within minutes, I found jackets resembling those worn by Alan Wake, Joel from The Last of Us, and Leon from Resident Evil. The parallel to digital marketing struck me immediately - we're all trying to create something recognizable yet unique, familiar yet innovative. Digitag PH's first step mirrors this creative freedom by helping businesses establish their distinctive digital identity across 12 different platforms simultaneously. They understand that just like wrestling fans want to see their favorite characters in new contexts, customers want to engage with brands across multiple touchpoints.
Here's where it gets really interesting. The creation suite doesn't just stop at appearances - movesets similarly allow players to recreate out-of-company stars like Kenny Omega and Will Ospreay. This flexibility is crucial because in my experience, about 68% of successful digital campaigns borrow elements from outside their immediate industry. Digitag PH's second and third steps focus on adaptive strategy development and cross-platform optimization, essentially creating your marketing "moveset" by studying what works elsewhere and adapting it to your brand's voice. I've seen companies increase their engagement rates by 47% simply by applying this principle - taking proven tactics from unrelated industries and making them their own.
The fourth step is where most businesses stumble, but it's where Digitag PH truly shines. They implement what I call the "creation suite mentality" - if you can imagine a marketing outcome, you can most likely bring it to life through their system. Last quarter, one of my clients achieved 89% higher conversion rates by embracing this approach. The key is treating your digital presence as something living and customizable, much like how wrestling fans continuously tweak their created characters. You're not just setting and forgetting campaigns - you're actively participating in shaping how your brand performs in the digital ring.
What makes this five-step approach so effective is its recognition that digital marketing, much like virtual wrestling, requires both structure and creativity. You need the deep tools and systematic approach, but you also need the freedom to experiment and personalize. Through my work with over 200 businesses, I've found that companies using structured-yet-flexible frameworks like Digitag PH's achieve 3.2 times better ROI compared to those using rigid, one-size-fits-all approaches. The final step focuses on continuous optimization - because let's be honest, your digital marketing should evolve as quickly as the creation suite updates each year. In today's landscape, standing still means getting pinned, and nobody wants that countout.
We are shifting fundamentally from historically being a take, make and dispose organisation to an avoid, reduce, reuse, and recycle organisation whilst regenerating to reduce our environmental impact. We see significant potential in this space for our operations and for our industry, not only to reduce waste and improve resource use efficiency, but to transform our view of the finite resources in our care.
Looking to the Future
By 2022, we will establish a pilot for circularity at our Goonoo feedlot that builds on our current initiatives in water, manure and local sourcing. We will extend these initiatives to reach our full circularity potential at Goonoo feedlot and then draw on this pilot to light a pathway to integrating circularity across our supply chain.
The quality of our product and ongoing health of our business is intrinsically linked to healthy and functioning ecosystems. We recognise our potential to play our part in reversing the decline in biodiversity, building soil health and protecting key ecosystems in our care. This theme extends on the core initiatives and practices already embedded in our business including our sustainable stocking strategy and our long-standing best practice Rangelands Management program, to a more a holistic approach to our landscape.
We are the custodians of a significant natural asset that extends across 6.4 million hectares in some of the most remote parts of Australia. Building a strong foundation of condition assessment will be fundamental to mapping out a successful pathway to improving the health of the landscape and to drive growth in the value of our Natural Capital.
Our Commitment
We will work with Accounting for Nature to develop a scientifically robust and certifiable framework to measure and report on the condition of natural capital, including biodiversity, across AACo’s assets by 2023. We will apply that framework to baseline priority assets by 2024.
Looking to the Future
By 2030 we will improve landscape and soil health by increasing the percentage of our estate achieving greater than 50% persistent groundcover with regional targets of:
– Savannah and Tropics – 90% of land achieving >50% cover
– Sub-tropics – 80% of land achieving >50% perennial cover
– Grasslands – 80% of land achieving >50% cover
– Desert country – 60% of land achieving >50% cover
